In an effort to optimize the exposure of Israeli artists to the American public, FIA works both with the artists and with the local communities to promote tours. 

FIA assists impresarios and artists in identifying appropriate venues, raising funds, and creating publicity. To ensure success, careful planning and coordination are done well in advance. 

In parallel, FIA proactively shares information of upcoming Israeli cultural tours among Jewish Community Centers, Federations, Hillels and other community groups interested in the arts. By raising awareness of these events in a timely manner, the communities can streamline logistical planning, maximize financial and personnel resources, and optimize public outreach.

The synergy created by this cooperation enables FIA to help Israeli artists reach a broader audience, and promote art as the common language for building understanding and tolerance.